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Overview

Mission Statement

Dirt Racing Report is dedicated to providing the dirt racing community the latest information and entertainment in a clear, organized manner. The overall goal is to provide the racing community information and entertainment that will influence them to attend races and support dirt track racing so the sport can grow and prosper.

News Coverage

Dirt Racing Report covers many types of dirt track racing through a variety of platforms. Sprint Car, Midget, Late Model, Modified and local race track news will be posted. Each track and sanctioning body has its own unique page so fans can find information specific to that sanctioning body or track. Twitter and Facebook news is also a big part of the website. This helps ensure the fans are receiving the latest information as quickly as possible.

Site Design

The website is designed so the fans can find the information they’re looking for quickly and easily. Advertisements are placed in spots that can be clearly seen when visiting the site, but not in the way of the content.

Ad Sizes

The ad sizes in the website were chosen because they adhere to IAB standards. The Interactive Advertising Bureau (IAB) consists of more than 500 media and technology companies that sell roughly 86% of online advertising in the United States. The ad sizes they recommend are researched thoroughly and help gain maximum exposure.

Number of Ads Available

A limited amount of ad spots will be available for purchase each month. This is done so that each ad is given equal viewing exposure. Each ad spot is expected to be seen at least 5,000 times each month.

Stats

Total Visits

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Month 2012 2013
Jan 1,016 9,016
Feb 7,503 12,777
Mar 3,725 8,432
Apr 3,797 8,582
May 5,171 8,003
June 7,416 9,174
July 8,361 10,739
Aug 9,724 14,361
Sep 5,547 7,782
Oct 7,830
Nov 8,213
Dec 3,128
Total 71,431 88,866

Unique Visits

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Month 2012 2013
Jan 820 6,147
Feb 5,495 7,838
Mar 2,859 6,000
Apr 2,794 6,077
May 3,318 5,370
June 3,807 6,112
July 4,381 7,503
Aug 6,125 9,038
Sep 3,456 4,827
Oct 5,208
Nov 5,306
Dec 2,206
Total 45,775 58,912

Pageviews

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Month 2012 2013
Jan 3,196 24,465
Feb 36,139 38,078
Mar 15,649 23,339
Apr 20,406 19,257
May 31,617 17,804
June 42,167 22,452
July 44,566 21,264
Aug 25,358 37,304
Sep 14,228 17,888
Oct 21,295
Nov 22,194
Dec 8,667
Total 285,482 221,851

Definitions

Visits – Total number of visitors on website. Unique Visitors - Number of unduplicated (counted only once) visitors to website over the course of a specified time period, usually being 24 hours. Total Pageviews - Total number of pages viewed. Repeated views of a single page are counted.

Demographics

Total Visits

County 2012 2013 (Through Sept 30)
United States 68,928 85,426
Canada 736 1,100
Australia 959 961
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State 2012 2013 (Through Sept 30)
Alabama 814 984
Alaska 26 57
Arizona 653 1,069
Arkansas 394 558
California 4,826 6,138
Colorado 222 315
Connecticut 128 309
D.C. 317 140
Delaware 75 89
Florida 1,330 1,967
Georgia 3,216 3,032
Hawaii 80 180
Idaho 11 37
Illinois 5,871 4,677
Indiana 4,392 3,372
Iowa 2,987 3,886
Kansas 828 1,131
Kentucky 2,891 3,092
Louisiana 295 291
Maine 18 11
Maryland 596 834
Massachusetts 282 288
Michigan 1,669 1,903
Minnesota 1,692 2,525
Mississippi 366 589
Missouri 1,991 2,380
Montana 65 90
Nebraska 683 1,640
Nevada 81 173
New Hampshire 24 34
New Jersey 371 944
New Mexico 118 285
New York 1,920 2,313
North Carolina 2,551 2,796
North Dakota 351 676
Ohio 10,184 13,099
Oklahoma 934 1,414
Oregon 248 450
Pennsylvania 5,065 6,930
Rhode Island 12 25
South Carolina 1,097 1,160
South Dakota 651 1,237
Tennessee 2,456 3,692
Texas 1,722 2,223
Utah 63 50
Vermont 23 76
Virginia 544 574
Washington 508 734
West Virginia 946 1,320
Wisconsin 1,879 2,449
Wyoming 13 28
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Ad Locations/Prices

Why Advertise With Us? • Affordable Prices • Ads seen by a national audience • Ads in high visible locations • Limited amount of ads sold to ensure each ad is seen as much as possible

Ad Locations

Ad Locations1

Ad Prices

Ad Location

Ad Size

Ad Price (Per Month)

1

728 X 90

$75

2

300 X 250

$100

3

160 X 600

$50

4

300 X 250

$25

5

300 X 250

$25

6

300 X 250

$25

7

300 X 250

$25

8

300 X 250

$25

Purchase

728 X 90 Leaderboard Ad

Position 1

$75 Per Month

300 X 250 Medium Rectangle

Position 2

$100 Per Month

160 X 600 Wide Skyscraper

Position 3

$50 Per Month

300 X 250 Affiliate Ad

Positions 4-8

$25 Per Month

Contact [contact-form-7 id=”26952″ title=”Ads”]